Barbie Fashion Designer inducted into the World Video Game Hall of Fame
Award Winning Consumer Marketing Leader | Expert in Branding, Advertising, Retention, Monetization and Millennials
Proven marketing leader with a track record of building global consumer-facing digital brands & businesses.
Built and led teams to great success using my strong passion for people, products and services and my unique vision into the consumer. Communications leader, garnering industry wide recognition including the prestigious Advertising Age: Marketing 100 Award. Have directed, inspired, collaborated with and learned from the best in class innovation, branding, advertising, media, research and PR agencies.
Inspirational leader, brand visionary, creative thinker, problem solve and strategic storyteller. Quickly, energetically and thoroughly understand new industries, brand potential and customer segmentation. Produce persuasive authentic communications using multiple mediums; measure results, iterate, rinse and repeat. Data driven with a strong marketing gut and a can-do attitude.
Pioneering new markets, marketing strategy, branding, creative advertising, audience segmentation, storytelling in multiple mediums, go-to-market, direct-to-consumer, acquisition/demand generation, retention, market research, building and managing marketing teams and consumer communities, ROI and KPI driven, SEO & SEM, e-commerce, merchandising, monetization, promotions, public relations, creative events, social media, mobile, field marketing, customer support, listening, inspiring, mentoring and growing staff.